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Parsons School of Design MFA Design and Technology program theses2020 ➔ Narratives & Women in Brazilian Media: Analysis and Praxis of Age and Representation in History Throughout Soccer


Related people/organizations

Isabel Hamdan (designer)
John Roach (thesis advisor)
Barbara Morris (thesis advisor)


May 4 2020


This project aims to map and analyze ageism at an intersection with gender inside media, having as main focus Brazilian media, and perhaps propose solutions and ways to revert this scenario. This will happen by mapping and analyzing media vehicles and female representation, from books, films, magazines and academic papers, characterizing them from crossing the own resources of their main specificities to interviews and field research - talking to the target audience and documenting it. The methodology will cover literature review and observation of the subject matter. To achieve the proposed goal, an investigation will be made of the characteristics associated with the notion of gender and age inside the media, taking into account the changes that have occurred from its materiality. Another issue that will be addressed in this research is the focus, the identification and registration of testimonials of women who are the audience exploited in the current productions - exploited in the sense of misrepresented, and how this scenario can be alternated. The main topic of the conversation will be entertainment. In addition, it shall be mapped the limitations imposed on these people regardless of their capabilities within the different ways they can approach and interact with forms of enjoyment compared to other individuals contrasting age and gender. Through the use of resources cited, the final production aside the paper, will be demonstrating throughout a short-movie with these depositions, the dimensions and complexity of these individuals. Keywords: Transformative-Media Art, Gender, Age, Culture

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Parsons Institutional Collections



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