Bonwit Teller & Co
8 in (width) x 10 in (height)
Bonwit Teller window displays a large painting and a mannequin standing next to it. The paintings were primarily black and white, with the fabric swatch being the only accent of color, complementing the design being shown in the window. The mannequin in this window is wearing a yellow jumpsuit with orange heels.
Views & Reviews/ Retail Reporting Bureau/ 101 Fifth Avenue, New York 10003/ Bonwit Teller New York/ Display Director: Dan Arje/ Fashion/ Artist's Circle/ To epic designer Pierre Cardin as a leading innovator of fashion, Bonwit's set out contemporary painter Jack Ceglic from New York's "art colony" of SoHo on a project dealing directly with the fashions to be featured in a series of window displays. The artist was given a swatch of fabric from each of the items to be shown. Compatriot artists - male representative of the contemporary New York scene - were asked to choose one swatch and wear it in any manner they pleased. This model uses the yellow fabric as a scarf or painter's wiping cloth loosely placed in his pocket. Other versions include an ascot, cummerbund, armband, pocket handkerchief and headband. The black and white sketches are accented with the color of fabric that corresponds to the fashions, tying the entire story together./ Card Copy: Bonwit says: What Soho is to art, Pierre Cardin is to fashion!/ 4472-59C
box 1, folder 8
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