The New School Archives Digital Collections

Dan Arje papers ➔ Bonwit Teller Valentine's Day Themed Window Display Featuring Women's Suit by Monte Sano & Pruzan [Retail Reporting Bureau Copy]

Photographic Material


Related people/organizations

Bonwit Teller & Co (commissioner)
Virginia Roehl (photographer)
Monte-Sano & Pruzan (abridger)
Dan Arje (compiler)

Date

February 1957

Work Type

photographic prints

Measurements

8 in (width) x 10 in (height)

Description

Bonwit Teller Valentine's Day themed window display featuring a women's ensemble by Monte Sano & Pruzan. Each window display from this series ties in the heart in a different way. In this window, the mannequin is wearing a jacket and skirt set, hat, gloves and heeled shoes. The mannequin is holding a bow and arrow set and is drawing one of the arrows. In the corner stands a three tone heart target on a white easel, with an arrow already struck in the center. The walls are painted blue and the floor is covered in white confetti. A banner at the bottom of the display reads "A good designer suit is the heart of the matter in fashion... by Monte Sano & Pruzan."

Inscription

Bonwit Teller/ Suits/ These Bonwit windows caused smiles, accented each suit/ Dis. Dir: Gene Moore/ Setup: A series of window displays are devoted to Valentine's Day. Bonwit's cleverly links the day with merchandise. Each window ties in the heart in a different way. The tree-tone heart target stands on a white wood easel and is pierced by an arrow. The mannequin holds the bow in her hand. Floor: Covered with white confetti. Wall; Painted blue./ Card Copy: A good designer suit is the heart of the matter in fashion... by Monte Sano & Pruzan/ A February 1957 Issue/ Printed in the U.S.A/ 2-4-57-47C/ Views & Reviews Retail Reporting Bureau Milton B. Conhaim, Inc. 101 Fifth Ave. N.Y.3

Location

binder 5

Identifier

KA0001_000406

Citation

Virginia Roehl; Dan Arje. Bonwit Teller Valentine's Day Themed Window Display Featuring Women's Suit by Monte Sano & Pruzan [Retail Reporting Bureau Copy]. February 1957. Dan Arje papers. New School Archives and Special Collections Digital Archive. Web. 22 Oct 2019.

Use Restrictions

http://rightsstatements.org/vocab/InC/1.0/ 


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