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Dan Arje papers ➔ Bonwit Teller Window Display Featuring Designer Ensembles Based on Royalty from Different Nations with Revlon Products and Sequined Heart

Photographic Material

Related people/organizations

Bonwit Teller & Co (commissioner)
Virginia Roehl (photographer)
Revlon (designer)
Dan Arje (compiler)


November 2 1954

Work Type

photographic prints


8 in (width) x 10 in (height)


Bonwit Teller window display featuring formal men and women's designer ensembles. The display is part of a series where royalty of different nations are featured in every window. The marbled floor has been achieved by putting marbled paper under glass panels. The wall is hung with sparkly curtains. In addition to the clothing, the display advertises several Revlon products that were being featured in Vogue at the time, by grouping them together on the floor near the foreground of the display. The men’s ensemble consists of a tuxedo with a long jacket and bow tie. The mannequin holds a large sequined heart in one hand. The women’s ensemble consists of a strapless dress with a fur wrap, gloves, jewelry, heeled shoes and a clutch. A banner at the bottom of the display reads "Bonwit's Queen of Diamonds loves the real thing... the shining heart of her practical swain... her brilliant dress from our Designers Sixth Floor... Real Thing Red by Revlon... as pictured in the current Vogue"


Fifth Avenue/ November 2/ 6977m Virginia Roehl/ Bonwit Teller


binder 4



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