The New School Archives Digital Collections

Dan Arje papers ➔ Bonwit Teller Window Display Featuring Women's Ensembles by Lanz with Japanese Paper Stars [Merchandise Display Copy]

Photographic Material

Related people/organizations

Bonwit Teller & Co (commissioner)
Virginia Roehl (photographer)
Lanz (designer)
Dan Arje (compiler)


June 1954

Work Type

photographic prints


8 in (width) x 10 in (height)


Merchandise Display News about Bonwit Teller window display featuring women's ensembles designed by Lanz. In this setup, sawdust covers the floor and Japanese paper stars in different colors have been mounted on matchstick frames. The mannequins are both wearing full skirted summer dresses with jewelry and heeled shoes. The mannequin on the right is also wearing gloves and is holding an open umbrella. Flowers are attached to the bottom of the umbrella. Includes stereoscopic slide. 


Bonwit Teller/ 5th Ave. Window/ One of series. Lighting in well underneath floor in front of blue backwall. Sawdust covers floor. Japanese paper stars mounted on matchstick frames have applied design in colored tissue cut-outs. Stars stapled on beige grosgrain tape in vertical panels fastened to suspended rods. Pink lights. "Bonwit's very own Lanz - our high-flying fashions for any city or country summertime."/ F22 1954 June Issue/ Merchandise Display News/ The J.M. Biow Company/ 475 Fifth Ave., New York 17, N.Y./ U.S. Patent No. 2,360,099


binder 4



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